About BYT |
Web Developer + marketing specialist (Drupal) Job description: Requirements: KPI:
We are looking for a proactive, resourceful and creative web development and marketing all-rounder to drive the company’s e-commerce business and global branding efforts in the area tertiary education The position will primarily involve technical web development and implementation of effective online marketing campaigns. The job role requires switching between technical web development and online marketing depending on the changing business situations. It is essential that the individual has the ambition and drive to build global sales and brand recognition online while ensuring continuous improvement of these efforts.
> web development 60% (DRUPAL), 20% CRM system development (vTiger), web marketing 20%
> develop advanced content websites and e-commerce sites
> act as webmaster and content manager for all the company’s websites
> technical support of website related matters
> liaison with in-house designers and external web development providers
> integration of workflows for online payments
> interface integration into company ERP system
> site analytics and SEO / SEM
> email, banner, promotions, affiliate shopping and other online marketing campaigns
> disseminate company information in online directories and listings
> management of online marketing campaigns
> strong interest in research and discovering new online marketing tools and ideas which can be utilized to improve our online marketing
> experience in complex e-commerce web development projects
> technical web development expertise using PHP, Java, HTML, FLASH etc.
> knowledge and expertise in using the DRUPAL framework
> experience in online marketing / SEO / affiliate marketing etc.
> strong English language communication skills
> ambition to continuously explore online marketing tools and improve web presence
The successful candidate will be expected to demonstrate ability in these areas:
> development of advanced web platforms for all the company’s product and business areas within target dates
> Implement effective integration between platform, ERP and related commercial departments
> Achieve top web ranking in select product categories
> Implement effective campaigns to drive traffic and sales to websites
> Achieve cost saving through in-house development instead of outsourcing
