About LG Electronics China Co., Ltd. |
Established in 1947, LG Group is a global business group with a 61-year history, currently employing 160,000 people in about 130 operations around the world, ranked 67 of global Fortune 500 in 2008. At present, LG Group has three business divisions which are Electronics, Chemicals and Telecommunications and Services. Among the 36 holding companies of LG Group, there are 9 business units of electronics (LG Electronics, LG Display, etc.), 7 of chemical (LG Chem., LG Household & Health Care, etc.), and 20 of telecommunications and services (LG Telecom, LG CNS, etc.) LG Electronics, as the most important division of LG Group, was established in 1958. Having marched along the way of development in 49 years, it now greets its significant 50-year anniversary. During the past 50 years, LG Electronics has grown as the representative company in Korea's telecommunication industry, through its sustained innovation and development of new technology and new product. Meanwhile, it has established its leading figure in global telecommunication industry, by the perfect integration of smart technology and stylish design as well as its global production and marketing system. As of the year of 2007, LG Electronics had reached USD 44 Billion revenue around the world. Through the efficient investment on R&D and design as well as the active global marketing strategy, LG Electronics established its leading role in production and marketing. It unveiled a brand new future for global telecommunication industry by consistently launch innovative products, such as Digital TV, Digital Home appliance and Mobile Communication, etc. As the top-tier international corporate around the world on the field of digital home appliance and mobile communication solution, LG Electronics comprise 5 business units, including Home Entertainment, Home Appliance, Air Conditioning, Business Solution and Mobile Communications, operating overseas production bases and marketing departments around the all mainland globe, employing over 82000 people in 114 operations. Since the establishment of Huizhou operation in 1993, LG Electronics has been in China for about 15 years. With the joint efforts from the employees, LG Electronics has become one of the representative enterprises in China's consumer electronics and telecommunications industry. Producing and providing the products of high-end digital displays, digital home appliance, mobile communications, digital multi-media, LG Electronics has established a complete corporate structure based on its localization and globalization of producing, marketing, R&D and human resource. Meanwhile, LG Electronics has achieved its stable annual sales increase through its active marketing strategy and branding promotion, with its high-end products like LCD TVs and side-by-side refrigerators as its major growth points. The unique style of LG Electronics has been well presented through its interactive experiencing and marketing since the beginning of 2008. Centered by LG Electronics China in Beijing, LG Electronics has 13 factories in Huizhou, Tianjin, etc., 5 sales subsidiaries (local marketing service) and 5 service centers. LG Electronics China has become a strong corporate with more than USD 2.5 Billion investments and 36,000 employees. In China, LG Electronics had achieved USD 10 Billion revenue in 2007, with the popularity in flat panel TV, side-by-side refrigerator, front-loading washing machine, mobile phones and monitors among the consumers. Website: http://www.lg.com.cn
